Company profile · WordPress plugins
Page Builder Sandwich
Company profile: a WordPress page builder from Zinn Digital® Ltd
Page Builder Sandwich is a WordPress plugin developed, sold and supported by Zinn Digital® Ltd in the UK. The product dates back to 2015; its current sixth version is a new builder that keeps every page as ordinary blocks. It comes as a free plugin and three Pro plans (Personal, Business and Agency), each with a 14-day trial that asks for no card.
Overview
In pictures




Homepage of Page Builder Sandwich
Page Builder Sandwich is a page builder for WordPress. It stores what you make as ordinary WordPress blocks instead of shortcodes or a private format, so WordPress, your theme and your SEO plugin can keep reading your pages whatever you install later. Work in the standard block editor, or use Sandwich Studio, a full-screen visual editor with a layers panel, undo history, a command palette and keyboard shortcuts.
Every page brings in only the styles for its own blocks, delivered from your uploads folder, using neutral class names and no generator tags. A measured test page gained +0.5 kB and made 0 requests to other companies' servers. While you build, the accessibility checker, which costs nothing, warns about absent alternative text and poor colour contrast.
The no-cost plugin offers 44 blocks and 20 website kits. Pro brings 68 more blocks and 8 more kits, a form builder, popups, A/B tests, a theme builder, a design system, a WooCommerce store builder and imports from Elementor, Divi, Beaver Builder, WPBakery and Figma. AI agents such as Claude, ChatGPT and Cursor can create pages via the MCP server and its 150 tools.
It has been a WordPress page builder since 2015, and version 6 is a new builder from the ground up. Zinn Digital® Ltd develops, sells and supports it, and Neil Lock builds it.
Main features
- Ordinary WordPress blocks hold your pages, with no shortcodes
- Sandwich Studio, a full-screen editor offering layers, undo history and a command palette
- 44 blocks in the free plugin, plus 68 extra in Pro
- Free plugin includes 20 website kits; Pro brings 8 further kits, along with section patterns
- CSS limited to what each page uses, served from your own site
- Accessibility checker covering alternative text and colour contrast
- Site design panel that stays aligned with your theme's theme.json
- MCP server offering 150 tools for Claude, ChatGPT and Cursor
- Pro adds forms, popups and A/B tests
- Pro includes a theme builder, dynamic content and query loops
Pricing
Pricing model: Freemium
No charge for the plugin itself, and it has no time limit. Page Builder Sandwich Pro comes as a yearly or monthly plan covering 1 site, 5 sites or unlimited sites, and every plan starts with a 14-day trial that needs no card.
See Page Builder Sandwich's full pricing (opens in a separate tab)
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Page Builder Sandwich key facts
- Founded
- 2015
- Headquarters
- United Kingdom
- Sector
- WordPress plugins
- Endorsements
- 3
- Followers
- 0
Page Builder Sandwich metrics
Filed figures for pagebuildersandwich.com: Ahrefs Domain Rating and Majestic link records, with the change since the previous filing. Domain Authority, Page Authority and Spam Score by Moz.
- Domain Rating
- 78
- no change since last check
- Trust Flow
- 51
- no change since last check
- Citation Flow
- 41
- no change since last check
- Referring domains
- 4,471
- no change since last check
- External backlinks
- 32,804
- no change since last check
- Domain Authority (Moz)
- 36
- no change since last check
- Page Authority (Moz)
- 58
- no change since last check
- Spam Score (Moz)
- 1%
- no change since last check
Domain Rating by Ahrefs filed 6 Nov 2026, refiled 2 Nov 2026. Registered topic: Sports/Soccer (43). Majestic filed 2 Nov 2026, refiled 2 Nov 2026. Link records supplied by Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd. Moz checked 3 Nov 2026, refiled 3 Nov 2026.
Page Builder Sandwich domain profile
Expand the domain profile
Checked 6 Nov 2026, 18:05 UTC against the registry's public RDAP data.
- Domain age
- 11 years
- Registered
- Expires
- Registrar
- Dynadot Inc
- DNSSEC
- Not signed
Page Builder Sandwich after-launch report
The record for Page Builder Sandwich after its launch on Biz Launches (2 November 2026), from the readings we keep.
- Domain Rating (Ahrefs)
- 78 no change since launch
- 78 at launch (2 Nov 2026), 78 on 6 Nov 2026
- Domain Authority (Moz)
- 36
- First measured 3 Nov 2026
- Trust Flow (Majestic)
- 51
- First measured 2 Nov 2026
- Referring domains (Majestic)
- 4,471
- First measured 2 Nov 2026
- Page Authority (Moz)
- 58
- First measured 3 Nov 2026
- Spam Score (Moz)
- 1
- First measured 3 Nov 2026
- Visits sent to pagebuildersandwich.com
- 0
Clicks from this page to the business's website, counted by Biz Launches' own analytics; some browsers and ad blockers hide clicks, so the real number can be higher.
Day 4 since launch. Next receipt: day 30, 2 Dec 2026. These are measurements, not proof of cause: many things move these numbers. Figures we have not measured are left out.
Got a launch coming up?
Our free playbook covers what to do before, on and after launch day, plus which launch directories to try.
Page Builder Sandwich vs Elementor
Page Builder Sandwich's main competitor is Elementor. See how they compare
Compare and explore
See the alternatives to Page Builder Sandwich, Tranzly vs Page Builder Sandwich, more in WordPress plugins or startups in United Kingdom.
Questions
Does Page Builder Sandwich cost anything?
No, the plugin at the base level is available without a time limit. It comes with 44 blocks, 20 website kits, Sandwich Studio and the accessibility checker. Page Builder Sandwich Pro layers on 68 further blocks, forms, popups, A/B tests and a WooCommerce store builder, and it offers a 14-day free trial with no card needed.
What format does Page Builder Sandwich use when storing what I build?
Standard WordPress blocks are used, rather than shortcodes or a private format. That means WordPress, your theme and your SEO plugin are able to read the pages, and the content of a page remains visible if the plugin is turned off.
Does Page Builder Sandwich affect how fast my site loads?
A page pulls in just the styles for the blocks it contains, served from your own site. On one measured test page the addition was +0.5 kB and 0 requests to other companies' servers, while the phone Lighthouse score held at 100.
Is it possible to bring over pages made in Elementor or Divi?
Yes, using Pro. Pages made with Elementor, Divi, Beaver Builder and WPBakery are turned into blocks, a report lists anything worth checking, and the original pages are left untouched.
Which company is behind Page Builder Sandwich?
Zinn Digital® Ltd develops, sells and supports Page Builder Sandwich, and Neil Lock is the person who builds it.
History
| Date | Event | Detail |
|---|---|---|
| Speed measured on a clean WordPress site (opens in a separate tab) | Page Builder Sandwich 6.28.0 added 0.5 kB to a page and no requests to other servers; the Lighthouse performance score on phones stayed at 100. | |
| Version 4.0 on its first birthday (opens in a separate tab) | Version 4.0 was released on the product's first birthday, with an enhanced user interface. | |
| Version 3.0 (opens in a separate tab) | Version 3.0 rethought the builder's interface, ten months after the public release, with around 6,000 active installs at the time. | |
| Shortcode mapping announced (opens in a separate tab) | Shortcode mapping was announced to support 800+ plugins and 2,000+ shortcodes inside the builder. | |
| Free Lite version released (opens in a separate tab) | A free Lite version of Page Builder Sandwich was announced, a trimmed-down edition of the premium plugin. |
Page Builder Sandwich comes from Neil Lock's workbench: he builds it, and Zinn Digital® Ltd, the company he runs, develops, sells and supports it. The name...

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- Neil Lock
Developer
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